Why this works: Seasonal trends are highly searchable and can draw spikes in organic traffic around festive periods.
What to include:

  • Insights on how Diwali / Kali Puja shopping surged with key product categories trending (fashion, electronics, gifts). The Times of India

  • Spotlights on popular gift items and shopping deals.

  • Ideas on how to shop smart during peak festive seasons — both offline and online.

SEO angle: Target seasonal search trends like “Kolkata festive shopping deals,” “Diwali shopping Kolkata tips.